Farmers Market Dog Food Review

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Farmers Market Dog Food Review
6.2 Total Score
  • Higher than average protein
  • Decent meat content
WebsiteFarmers Market
Country of originAustralia
Available fromPet Circle

Farmers Market is made by the Real Petfood Company who make Woolworths Baxters and Ivory Coat, neither of which have shown to be of an adequate quality in recent years.

Nevertheless, in our Farmers Market dog food review we’ll analyse the ingredients and composition to see how this kibble is formulated.

Farmers Market dog food review

Let’s take a look at the “Beef with Farm Vegetables” dry food recipe. The chicken recipe in the dry range is similar, and they offer wet foods too.

The first ingredients are beef meal and chicken meal which is great to see, especially with this being a supermarket brand. Most supermarket brands are packed full of filler grains and by-products, so we’re already off to a very good start. Meat meals are protein-rich ingredients which our dogs need.

Farmers Market Dog Food Review

Next up we find carrots and peas, both nutritious, healthy veggies. The peas will add protein and fibre. After that we have an inclusion of grains, a mixture of wheat and oats. Wheat is the cheaper (and less nutritious) of the two, so it’s likely there’ll be more wheat than oats. Wheat is one of the biggest culprits of allergies in dogs, so if your dog’s scratching or having ongoing digestive issues on this food then that could be the reason. I’d prefer they removed the wheat in favour of oats.

Protein is added in the form of vegetable and chicken protein. 28% protein is above average and good to see, but the fat percentage of 12 is a bit lower than other premium foods. Dogs need animal fats for energy as well as nutrition.

Chicken gravy really means “chicken digest”, a nasty ingredient from animal rendering. It’s in nearly all dog foods, and it’s fascinating to see how different companies label it as something that sounds tasty. The inclusions of beef liverkelp, and linseed (flaxseed) are nice to see.

As far as supermarket foods go this is a good all-rounder, but if you also find Applaws on the shelf (in most Coles and Woolworths) then that’s the better option.

Where to buy Farmers Market dog food

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Ingredients of Farmers Market dog food

Beef Meal, Chicken Meal, Carrots, Peas, Wholegrain Wheat and Oats, Poultry Fat Stabilised with Mixed Tocopherols (source of Vitamin E), Vegetable Protein, Chicken Protein, Beef Liver, Beet Pulp, Chicken Gravy, Parsley, Whole Linseed (source of Omega 3 & 6), Kelp Meal, Garlic, Salt, Canola Oil Stabilised with Natural Mixed Tocopherols (source of Vitamin E), Potassium Chloride, Choline Chloride, Chicory Root Inulin (Prebiotic), Yucca Extract, Essential Vitamins and Minerals, Natural Antioxidants.

6.2 Total Score
Mid range

PROS
  • Higher than average protein
  • Decent meat content
CONS
  • Wheat (allergenic filler grain)

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Dan Simmons
Dan Simmons
1 year ago

I bought this brand of dog food to try something different as it looked quite good, 2 days later both of my dogs were in emergency with gastric problems vomiting white froth and shitting blood. I didn’t think at first it was the food but after talking to my best friend he told me exactly the same thing happened to his dog after eating the same brand of food. $1800 later my dogs are recovering still not eating so I’d be very careful buying this product. I won’t be using it again and am quite angry in what happened.

Edanna
Edanna
1 year ago
Reply to  Dan Simmons

What food did you switch from? this usually happens when you haven’t slowly introduced the food over a period of 1-2 weeks, 2 weeks being preferred for most dogs and even up to a month for others.

David Sumner
David Sumner
10 months ago

Great dog food this, my dog loves it especially the one that contains Apple. He hasn’t been drinking water nor has he had any other side effects from it. An Australian made dog food that is good for your dog and supports the country.

Edanna
Edanna
3 years ago

Apparantly based on Facebook it’s voted the number 1 pet food in Australia, the feeding guides from memory were huge, so it’s not very digestible, the problem is they have that consumer voted system, the last time I checked that on a brand of mayo it said it won the vote but only 1300 people voted, Australia is 30 million people plus, 1300 is a tiny number.

Pet Food Reviews
Pet Food Reviews
3 years ago
Reply to  Edanna

I didn’t vote for it to be #1…!

Edanna
Edanna
3 years ago

Nope neither did, I’d vote MfM any day though because within days Rusty’s coat was beautifully sleek, no way I’d vote for this brand with its wheat and unnamed meat meal.

Aud
Aud
3 years ago

Noticed the rating of Farmers Market was recently changed from 4 stars to 3.5 stars. What was the reason?

Pet Food Reviews
Pet Food Reviews
3 years ago
Reply to  Aud

Hi Aud, we became stricter with our ratings

Marina Habib
Marina Habib
4 years ago

Hello! Have any of guy seen the new pet food sold at Coles? Called Natures Table? Would love to hear your thoughts!

Susan
Susan
4 years ago
Reply to  Marina Habib

Hi what were the ingredients was it grain free?? what area was this Coles?

Linda Murphy
Linda Murphy
4 years ago

I switched to Farmer’s market Chicken about 2 months ago due to cost as I’m getting a 3rd dog in a few weeks. They were on Applaws, but if I get FM on special, it’s pretty much half the price of Applaws. I’m a pensioner, so cost matters a lot. The only difference I’ve noticed is a bit more poop, but they seem to be doing fine on it. I have to point out that mine get 1/2 a scrambled egg and a small amount of chicken stock added in the mornings, they have chicken necks for lunch and share people-quality tinned sardines and fresh cooked mixed veg at night mixed in their kibble. They also get bits of fresh veg, salad and fruits while I’m cooking and cheese etc as well. Their coats are gleaming, they’re full of life and their vet has nothing but praise for their condition, so it seem’s to be going well, so far. I’ll stick with it for now but have to admit, I prefer buying a GF food. Also, a note about the ant topic below – while mine were on Applaws, I had a friends dog stay for a few days and she’s on Black Hawk puppy. The ants loved her poop and didn’t go near my dog’s poop… Lastly, does anyone think there would be issues switching between the chicken and beef variety? A few people have said it’s the best choice of the two but my Whippet gets upset tummies easily and I don’t want to rock the boat.

Alan
Alan
4 years ago
Reply to  Linda Murphy

Sounds like you’re putting plenty of thought into their diet which is probably more helpful overall than a mindless big budget anyway. On the subject of affordable foods, have you also looked at chicken frames? They’re a bit bulky to store in large quantities in a freezer, but around here they go for 50-75c apiece.

Gypsy
Gypsy
4 years ago
Reply to  Linda Murphy

You could switch over to the beef variety slowly as you finish off your current bag of chicken FM.
I am also on a pension and have a greyhound I normally feed Ivory Coat but when money gets tight or if I run out I’ve fed the Beef FM variety with no issue 🙂

Gypsy
Gypsy
4 years ago

As others have said it should be noted that the Beef variety is the pick of the two.

The Chicken variety’s ingredients as listed:

Chicken Meal, Meat Meal, Carrots, Wholegrain Wheat, Peas, Chicken Fat Stabilised with Natural Mixed Tocopherols (Source of Vitamin E), Vegetable Protein, Oats, Chicken Protein, Beef Liver, Beet Pulp, Chicken Gravy, Parsley, Whole Linseed (Source of Omega 3 & 6), Garlic, Kelp Meal, Salt, Canola Oil Stabilised with Natural Mixed Tocopherols (Source of Vitamin E), Potassium Chloride, Choline Chloride, Chicory Root Inulin (Prebiotic), Yucca Extract, Essential Vitamins and Minerals, Natural Antioxidants.

I would pick the Beef variety over the Chicken variety because it has two specified meat meals (beef meal and chicken meal) where as the Chicken has one specified (chicken) and one unspecified, with the Chicken wheat is higher on the ingredients list and the more favourable grain oats is lower on the list rather than at the same location, plus peas are higher on the list than grains in the Beef variety.

Still a very similar food and very impressive for a supermarket food.

If I had to recommend a supermarket brand that is widely available I would recommend this as an affordable dry food for the average pet dog that doesn’t have high energy demands or as an emergency back up to regular food.

I have personally used this when I ran out of IC and fresh food; my girl tolerated it very well, had slightly more gas than normal but was otherwise fine with it.

Alan
Alan
4 years ago
Reply to  Gypsy

Let’s just hope that they’re turning over enough of it to justify the shelf space. It would be a shame if it went the same way as Applaws, leaving only the truly horrible options for the vast number of people who buy pet food from a supermarket.

Gypsy
Gypsy
4 years ago
Reply to  Alan

Agreed.
It’s always a shame when a good food stops getting shelf space or is changed for the worse to maintain its shelf space.

remi sokoya
remi sokoya
4 years ago

I am always switching up dog foods for my dogs (their main food is applaws and raw but at the moment we are on a leaps and bounds phase which they are thriving on) as I am excited to try all the different foods. I always joke about my dogs being able to eat anything because they have iron stomachs and with all the different brands of food they eat on top of left overs, raw and canned food they are always fit as a fiddle.
Farmers market excited me because it seemed to be a new supermarket food that could compete with applaws and it seemed good quality. At the time it came out my local woolworths stopped stocking applaws so I thought it could be a replacement. I bought the beef bag and my dogs as expected did great on it so I went back to buy another bag when they had finished the initial one. Woolworths only had the chicken formula so I decided to give that a go thinking it would be about the same quality as the beef.
A week went by and the dogs showed no ill effects apart from slightly runny poo that I thought nothing of. During the second week my oldest dog started to get really itchy. Then my other dog started getting itchy! I thought they had fleas but after treating them and looking (both have extremely short hair) I found nothing. Then both of them started getting flaky and my youngest got explosive diarrhea.
I don’t know what was causing this but after my oldest dog started vomiting frequently I changed the food. As soon as they were on a different food (natures gift) it all stopped. Bear in mind that my dogs have gone for months on meato’s and never had a reaction like this to any other food. I switch their food regularly and never in my life have I dealt with something like this.

Alan
Alan
4 years ago
Reply to  remi sokoya

In keeping with your experience, I can’t recall the details but do remember examining the contents of all the Farmers Market varieties and coming away with the impression that the adult beef formula was clearly the pick of the bunch. I have a vague memory that some of the puppy formulas are using unnamed “meat” as well which isn’t very encouraging.

Amateria
Amateria
4 years ago
Reply to  Alan

I had a look at all the formulas and all the chicken ones have “meat meal” as the 2nd ingredient, so the beef definitely wins.

remi sokoya
remi sokoya
4 years ago
Reply to  Alan

I noticed that as well. It seems to be the only difference. I am not sure if that is what caused the reaction or not

Alan
Alan
4 years ago

Earlier today I was cleaning up the outdoor area where the dog eats her meals and saw something curious. Exactly two pieces of kibble had been spilled about 6 inches apart on a concrete surface from her morning snack, and as it happened one was Farmers Market and the other was Taste of the Wild. After perhaps 4 hours there were ants covering the Farmers Market kibble while the Taste of the Wild was ant-free. I doubt this tells us much at all about the ingredients, but it was just interesting to behold.

pfeds
pfeds
4 years ago
Reply to  Alan

That’s really interesting Alan! I’ve noticed ants are more attracted to some foods than others, and they’re mostly attracted to sugary or greasy foods.

Alan
Alan
4 years ago
Reply to  pfeds

Indeed. Once upon a time I used to work with electronics deployed outdoors, and always found that microwave equipment attracted ants, while infrared equipment attracted midges/tiny flying critters. To this day nobody can tell me why (beyond the simplistic amateur guesstimates).

Susan
Susan
4 years ago
Reply to  Alan

It tells us heaps, ants love sugar, stop feeding the high carb sugar kibble “Farmers Market” & stick with the TOTW kibble…. People need to start emailing these kibble companies & ask these companies like Farmers Market, can they PLEASE replace the Wheat with Sweet Potatoes, more healthy ingredients…
My boy loved eating the Farmers Market kibble but after eating it he was always eating grass so I gave the rest of the kibble away…….I’ve been rotating Patches TOTW Roasted Lamb kibble with Pro Pac Ultimates Bayside Whitefish, he loves his Pro Pac Ultimates, it’s real crunchy & he’s not eating grass after he eats……MidWestern Pet Foods make Earthborn Holistic & also make Pro Pac Ultimates & it’s a bit cheaper then their Earthborn Holistic kibble, Pet Circle sell the 12kg Grain Free Pro Pac for $89 or their kibble with Brown rice for $80.. I’m ordering a bag of Pro Pac Ultimates Meadow Prime Lamb tomorrow…

Alan
Alan
4 years ago
Reply to  Susan

That’s interesting and I’d certainly be willing to buy the sugar angle, but looking at both of the websites I’m not seeing carb/sugar numbers listed either way. Calorie-wise one is 3450kcal/kg (FM) vs 3600kcal/kg (TOTW Pine forest) which doesn’t seem terribly significant. Perhaps it’s some fragrance thing, or some wackadoodle chemical thing that means a lot to ants and nothing at all in the dog food context?

Either way she’s getting less of the Farmers Market and more of the grain-free quality stuff, hence this transition period.

Amateria
Amateria
4 years ago
Reply to  Alan

They don’t have to list carb and sugar % which is why they don’t, they also feel it might confuse pet parents by doing so.

You can easily tell the carb content by adding protein, fat, moisture, ash and fibre and than subtracting that number from 100.

Susan
Susan
4 years ago
Reply to  Alan

Hi, yes most kibble companies do not list carbohydrate % or Sugar % you can email the companies & ask…..
Earthborn Holistic list their Carbohydrates under Guaranteed Analysis section, their Primitive Natural has only 17.5% Carbohydrates, next their Great Plains-25% Carbs, then Coastal Catch at 29% carbs….
TOTW Appalachian Valley Small Breed formula & Wetlands Formula both have 28% carbs then the High Prairie formula has 29% carbs then Southwest Canyon formula has 33.5% carbs then Pine Forest formula
has 34.5%, Carbs & in the Farmers Market Beef formula it has 39% carbs but that’s only if the moisture is 10% & the ash is 8%, moisture & ash is not listed on Farmers Market site..??.
1 Cup of Wheat flour has 95.39% of carbohydrates….

Pet Food Reviews
Pet Food Reviews
4 years ago
Reply to  Alan

This is very interesting. Ants are much more attracted to sweet foods, and not very attracted to meats and proteins (which is what a dog food should be).

comment image

An interesting study can be found here – http://www.amt.edu.au/wp-content/uploads/Junior-National-Prize.pdf

There’s a chart in the study which shows no ants were attracted to meat. Zero. Zilch.

Gail Kanaszyc Kalina
Gail Kanaszyc Kalina
4 years ago

Actually, some ants are protein/grease eaters, but they’ll eat sugar too. Need to know what type of ant was on the food, before you can determine if it was after protein/fat or sugar.

Alan
Alan
4 years ago

I actually did a more scientific test following this post, where I placed a single TOTW high prairie, Farmers market and Meals for mutts (just whatever I had available at the time) kibble on an A4 sheet of paper and placed it on a paved area where at least two species of ant that I know of are active. No idea of their correct names so I shall refer to them here as little red buggers and little black buggers.

Anyway it was a complete anticlimax. Checking activity every couple of hours just revealed a multicultural red/black ant party where nobody had any particular preferences but everyone was hungry. In fact I’m pretty sure they were laughing at the stupid primate who delivered them a three course meal. My shepherd certainly was.

Susan
Susan
4 years ago

I bought a bag of the Adult Beef & Veggies formula at Woolworths it was on special last week, I thought I’ll give it a go I’m not one to buy supermarket pet foods but I liked the ingredients, Beef Meal & then Chicken Meal being 1st & 2nd ingredients then carrots & peas…
I opened the Beef & Veggies kibble bag this morning & this kibble smells BEAUTIFUL, even my kitten wanted Patches breakfast, she wanted Patch breakfast & wouldn’t eat her own breakfast, the kibble size is a really good size small, so very easy for dogs that gulp their meals to digest the smaller kibbles……BUT I really wish Farmers Markets leaned more towards bringing out a grain free kibble or a kibble with Sweet potatoes & Brown Rice instead of adding the Whole Grain Wheat….
My boy has IBD & Skin Allergies, he’s sensitive to certain ingredients & wheat is one of them, wheat makes him itch & start to smell real yeasty & how I know this is, when his IBD is really bad the only thing that really helps him is feeding his toast, dry white bread toast, it seems to settle his stomach, stop the vomiting & nausea & firm up his poos but then the itchy smelly skin starts if he eats toast for more then 2-3 days but the toast really helps his stomach & bowel….I’m crossing my fingers this isn’t the case with this new Farmers Market Beef & Veggies & Patch doesn’t get itchy, I really like the fiber% it’s only 3% another good thing, dogs don’t need high fiber diets, they have a short bowel, their digestive tract is not made to digest a high fiber diet…
So far, Patch isn’t licking his mouth after eating his Beef & Veggies kibble he ate for breakfast licking (nausea) is something he does when he feels sick after eating kibbles, he’s doesn’t have any gas or wind pain & he’s not whinging for me to rub his stomach, so Patch has given this kibble 5 stars so far, I’ll be back in 1 week if he starts to smell yeasty & itch…..
To Farmers Market PLEASE look into making a kibble that’s grain free or 1 grain & Sweet Potato kibble & not a grain free kibble with the chick peas, lentils, garbanzo beans etc, Chickpeas lentils are very hard to digest & I’ve noticed a few people whinging on the Dog Food Advisor American site about all these new grain free kibbles coming out that have Lentils, Garbanzo beans, Chick Peas, Pea Protein, Pea fiber, Pea flour, Peas, Peas & more Peas, we don’t what any grain free pea kibbles….I suppose it’s cheap & easy…

Gwyn
Gwyn
4 years ago
Reply to  Susan

Hi Susan,
Our pug has skin issues as well; have you checked out Augustine Approved website? It provides a recipe to make your own dog food. I get dog mince (often ground chicken carcass) from my local butcher and make my own, it’s a bit of a pain and you need a decent blender or food processor as it requires chopping a lot of veggies. The dogs love it and I feel like I’m giving them decent food. I do give grain free dry food as well, but primarily eat home made. Might be worth a try for you!

Susan
Susan
4 years ago
Reply to  Gwyn

Hi Gwyn, yes I went thru Jacqueline Rudan a Naturopath that makes the “Natural Animal Solutions ” Supplements to put Patch on a raw balanced diet cause Patch has IBD & Skin Allergies, the raw diet didn’t work for Patch at the time he kept regurgitating the raw up into his mouth then having bad acid reflux so now I cook the raw cause Patch couldn’t have the bones it can be cooked & I supplement the cooked meal with Natural Animal Solutions “DigestaVite Plus” power & I also feed him “Taste Of The Wild” Sierra Mountain, Roasted Lamb & rotate with other Grain Free kibbles like Holistic Select, Salmon & Pro Pac Ultimates Meadow Prime Lamb…. I’ve tried all the Australian made kibbles & they all put fish or Salmon oil in the kibbles & Patch can’t have the fish or salmon oil, he gets his acid reflux… “Follow “Rodney Habib” on his F/B page, Rodney also runs “Planet Paws” F/B page, the man that makes Augustine also follows & has met Rodney Habib when Rodney came to Australia last year for the big Dog Expo show….

Amateria
Amateria
5 years ago

Now that I know what chicken gravy is, I’m reluctant to buy the new Blackhawk after I run out of Artemis lol.

I might try Earthborn after instead as I’ve read good things about it, so why not.

Pet Food Reviews
Pet Food Reviews
4 years ago
Reply to  Amateria

Digest is labelled in so many ways – flavour, natural flavour, gravy, palantant, broth, and others.

Amateria
Amateria
4 years ago

It would be virtually impossible to buy any dry food or canned foods than since both have some form, just have to trust its good quality.

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