I read on the Natural Balance website that “Your Dog’s health is the most important thing to us”, so let’s see if that’s true…
The main ingredient in this food is rice, so we’re not really off to a good start. It’s an ok ingredient as far as grains go, but we should really see a meat ingredient or even better a meat “meal” in the top spot. A dog needs meat far more than it needs grains.
We find lamb and duck in the food, and it’s nice to see these are sourced in Australia (kudos there!). It’s a shame they’re not in meal form, as after cooking these ingredients will be reduced to around 30% of their weight. This means the bulk of the food is more realistically the rice and the corn gluten meal we find next, which is a lousy non-nutritious cheap filler that will artificially inflate the protein levels in the food.
Tallow and poultry digest come from the rendering of diseased and dying animals, and not ingredients I like to see in a food. Better quality brands never have ingredients such as this.
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Compared to other foods, this is too low in fat and I estimate the carbs to be a rather high 50%.
I question why they label it Super Premium because it really isn’t. I’ll give it a generous 3 stars as they’re using a marginally better grain than the wheat and sorghum we find in lots of other foods.
I believe this food is manufactured by Advanced Pet Care.
If this has helped you please take the time to share it to other Australian pet owners. Thank you 🙂
Australian lamb and duck, but would be better in meal form.
Lot’s of waste products with little nutritional benefit.
* Carbohydrates aren’t listed on pet food labels. This value is calculated based on levels of protein, fat, moisture, and ash. Estimated values for moisture and ash have been used where these values haven’t been given (moisture of 10%, and ash of 8%).
Rice, Australian Lamb, Australian Duck, Corn Gluten Meal, Tallow, Poultry Digest, Omega MagicTM Essential Oil Blend, Oat Bran, Hydrolysed Gelatine, FOS (Fructo-Oligo-Saccharides), Yeast Extracts, L-Carnitine, Yucca Schidigera Extract, Vitamins A D3 E K3 B1 B2 B3 B5 B6 B12, Folic Acid, Biotin, Copper (from Sulphate), Copper Chelate, Zinc (from Sulphate), Zinc Chelate, Manganese (from Oxide), Manganese Chelate, Iron (from Sulphate), Iron Chelate, Selenium, Iodine and Calcium. Product protected by natural mixed tocopherols and rosemary extract.