Review Details
Website Woolworths
Country of origin Australia
Available from Woolworths
Woolworths Smitten

Woolworths Smitten

I’ll tell you from the off I am about to rip this food apart. The equivalent for dogs, Baxters, has solidified itself as our #1 most problematic dog food reviewed on this website.

Read how many dogs have become violently sick or died after eating Woolworths Baxters dog food.

It doesn’t say so on the packet, but this is a Woolworths Homebrand. Many would otherwise avoid a cheap home brand, which is why they’ve packaged this up nicely. It’s deceiving.

We aim to be factual, so here’s a run down of the Chicken and Salmon with Natural Tuna Flavour formula and why you should not feed it to your cat…

Firstly, have a look at the ingredients. Can you find “salmon” or “tuna” listed? I can’t. So why have they written it in CAPITALS on the front of the box?

A cat is an obligate carnivore. Meat eaters through and through. It’s a well known indisputable fact. The Smitten packaging says “Real Chicken and Salmon with Natural Tuna Flavour”, which sounds like we’re on the right track…. but let me alert you to what the packaging really says…

The main ingredient is “Wholegrain Cereals and/or Cereal by-products (derived from Wheat and Rice)“.

Continuous feeding of high carbohydrate cereals, and worse cereal by-products (commonly referred to as floor sweepings) is scientifically proven to be damaging to cats.

Given ingredients are listed in order of weight this will amount to the majority of the food. 90% this, and 10% everything else is very possible. This is the reason Woolworth’s can sell this food for $2.80 per kilo and still make a profit. Cereals are cheap, much cheaper than meat, and cereal by-products (all the crap left over once anything decent is removed) are super cheap. This is the bulk of the food for one reason only – profit. Nutritional abuse of the cat you love isn’t even considered.

Yes, there’s meat in the food, but also meat by-products. It’s an ambiguous mixture of chicken, beef, fish, and lamb from a rendering facility. In other words, we’re looking at the crap left over once anything decent has been sold off for human consumption. This can be inclusive of 4D meat, which definitely can’t be sold for human consumption due to obvious health risks.

I really don’t need to delve into this food any further. Don’t feed it. It’s a homebrand in a shiny box, and you get what you pay for.

If this has helped you please take the time to share it to other Australian pet owners. Thank you 🙂

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Guaranteed Analysis


* Carbohydrates aren’t listed on pet food labels. This value is calculated based on levels of protein, fat, moisture, and ash. Estimated values for moisture and ash have been used where these values haven’t been given (moisture of 10%, and ash of 8%).


Wholegrain Cereals and/or Cereal by-products (derived from Wheat and Rice), Meat and Meat by-products (derived from Chicken, Beef, Fish, Lamb), Tallow (derived from Poultry and/or Beef), Natural Flavours, Salt, Potassium Chloride, Whole Canola, Sodium Tripolyphosphate, Choline Chloride, DL Methionine, Essential Vitamins & Minerals, Taurine, Natural Colours, Natural Antioxidants